What’s the first thing to do when you decide private money will cure what ails ya? Before you answer, here are a few popular choices: Run around like a crazy person and tell people that you’ve just discovered the second best thing to the lost city of gold Slap a business plan together and crunch ...…
Have you ever used direct mail before? You know; the type of marketing where you send a physical mailing to somebody’s home so that they can touch, feel and read a marketing message in their hands? It seems as though everywhere I look and everything I read is all about “online, digital and social” marketing. ...…
Sometimes stuff just comes out of left field. You don’t see it coming – but it blindsides you nonetheless. When you’re first raising private money to fund your real estate deals, it’s pretty tempting to grab at anything when someone says they’re interested in placing funds with you. After all, you’ve spent some time, paid ...…
Looking back on all the private money deals I’ve done, I can’t tell you how many times I thought that I would have a “one-call close.” You know, where the potential investor calls you just after they have first learned about you, they’re hot to invest money and a check goes in the mail right ...…